Digital Advertising

Television commercial TVCs

Our first step in developing a paid social strategy is gaining an understanding of who the brand wants to target, the business goals and what platforms are currently being used. This is informed through 1st and 3rd party sources within our DMP, reviewing competitor’s content and performance, and each social platform’s tools. We use those various data points to develop a robust audience persona giving us an understanding of what messaging to send, when and where.

Local campagins

RhinoMedia creates simple, yet artful corporate communications that resonate with an emerging brand’s core audiences. It’s this disciplined approach that allows our marketing solutions to attain an overarching focus that is so critical to connecting people to brands amid the din of today’s marketplace.

Stands apart from the competition

We help new brands launch, but, more often, established brands relaunch. Sometimes it’s as agency of record. Sometimes it starts with a project. But, either way, it’s a job we take with utmost seriousness. It might be the only thing we take with seriousness. Working together, we can make your brand stand apart from the competition, recognize quantifiable enterprise value and grasp that holiest of grails: a unique spot in your target’s gray matter.

Real time optimization

Once the campaign starts, we implement our testing strategy, optimizing in real-time and shifting dollars between individual ads and platforms as we see key messaging performing well and KPIs being attained. Our testing covers performance by platform, audience, ad type, device, and flighting, giving us a robust picture of a brand’s campaign performance. Our reporting includes insights on performance on each of those parameters as well, giving transparency on spend.